期刊论文

Research on the Innovation of Martial Arts Culture Communication Path in China Under the Micro Era

中文

四川体育科学

1007-6891

2018

37

2

91-94

10.13932/j.cnki.sctykx.2018.02.23

2014年湖南省教育厅科学研究一般项目，项目名称：从多元化视角论中国传统武术传播策略研究，项目编号：14C0039。

本校为第一机构

长期以来,武术文化的传播路径都以口传与印刷传媒等方式为主,但是,伴随微时代的来临,使得武术文化的传播面临严峻的挑战,但同样也面临着不可多得的发展机遇.在微传播媒介发展与变革的背景下,武术文化的传播路径也必须与时俱进,积极地采取相应的传播创新路径,只有这样,才能够为我国武术文化的传播提供必要的保障,并且在微时代背景下获取理想的发展成绩.基于此,文章将微时代作为研究背景,阐述了我国武术文化传播的路径创新策略,希望有所帮助.

For a long time,the propagation way of martial arts culture is given priority to with oral way,such as printing and media,however,with the micro era coming,the martial arts culture spread face serious challenges,but also faces the rare opportunity of development.In the context of the development and change of micro-communication media,the communication way of martial arts culture must also keep up with the Times and actively adopt the corresponding propagation innovation path.Only in this way,it can provide the necessary guarantee for the spread of martial arts in our country and obtain the id...